Country’s popular blender brand ‘Vision Blender’ organized daylong Pithanondo Utshab on Monday to uphold the bangali pitha-puli culture among the urban people. This year, nine contestants won the Pithanondini Prize-2021 through exhibiting their home made pitha in the contest, a press release said.
Participants attended the contest through registration and exhibited their pitha in three categories. The contestants exhibited chitoi, vhapa, puli, patishapta, pantua pitha in steam and dry category, dudh puli, dudh chitoi, khejur pitha, khir puli pitha under juice and wet pitha category and malpua, narkel, kulshi, chui pitha in fried oil category. Vision also arranged to deliver different types of pitha to the visitors at the utshab.
The panel consist of five members selected the three winners from each category as first, second and third. The judges were international celebrity chef Tony Khan, culinary expert Nazma Huda, Kalpana Rahman, Tania Sharmin and nutritionist Israt Jahan.
The winners of first and second received Vision washing machine and 2nd runner up got Vision microwave oven. Suprita Paul, Advisor of PRAN-RFL Public School handed over the prizes to the winners as a chief guest. Mahabubur Rahman, Chief Operating Officer at Vision Electronics was also present at the program.
About the program, Mahabubul Wahid, General Manager (Marketing) at Vision Electronics said, “Pitha-puli is a part of life and culture of the Bengali people. Generally, people in villages are get involved to make various kinds of pitha in winter season and the times during fresh paddy comes in house and make powder by ‘dheki’. Now, our city’s female family members are also making various pitha in the house with the assistant of blender. Fresh rice can be broken down into powder easily through Vision Blender and our blender can be able to prepare rice into 20 kinds of powder for making pitha. As a result, blender makes life easy.”
He also added, “We have arranged the pitha utshab to encourage the city’s people so that they make the pitha in their home through making raw materials in blender and invited them to participate our contest with their home made pitha. We have also got huge response from the participants and now planning to make the pitha contest in big range next year.”