Biz-Econ

Mim becomes brand ambassador for Pran Fruitix

Actress Bidya Sinha Saha Mim signed a contract with PRAN-RFL to be the brand ambassador of Pran Fruitix (juice). As per the contract, Mim will be seen in various promotional activities of the product.The contract was signed on Sunday at the PRAN-RFL centre in the capital.Chief operating officer of Pran Fruitix Eng. SK Waresul Habib, Head of Marketing Arunagshu Ghosh and Brand Manager Omar Faruq were present at the signing ceremony.CEO Waresul Habib said, “Fruitix is a new brand of Pran, which will be the celebrity brand in Bangladesh in near future. As such, one of the celebrities of the country Mim has been engaged to it.”Mim said, “The TVC will be filmed from a different concept. The script is very good. The viewers will see me in new look.”